nemobis's review of Managing Customer Relationships

nemobis ha recensito Managing Customer Relationships di Don Peppers

Nessuna copertina — Don Peppers, Martha Rogers: Managing Customer Relationships (2010, Wiley & Sons, Limited, John)

Review of 'Managing Customer Relationships' on 'Goodreads'

4 stelle

Useful context and overview of the field, enjoyable to read. Although some specific examples made are useful only for historical reasons, most of the considerations survived the passage of time quite well.